Facebook recommends that you target at least 1,000 people with your ads. You can start with that and work your way up as you gain a better understanding of your target audience. Alternatively, depending on your budget, you can begin with a larger audience of 10,000 or 100,000 people..
We advise clients to wait at least 90 days before their advertisements become profitable..
So, if you want to reach a larger audience, generate new leads, and convert more customers, Facebook ads are a no-brainer. To differentiate themselves from the competition, some businesses must invest in highly organized campaigns with well-produced creatives..
One of the most effective Facebook ad formats for product positioning via remarketing in your sales funnel is the carousel ad. Carousel ads are more interactive than single image or single video ads, and they typically increase engagement and time spent on the ad..
To get started, set aside $1.00 to $3.50 per day to run your first campaigns. This low daily spend is important because it allows you to see which ads are more effective and increase ad spend accordingly. Plan to boost four different posts (1 per week) for only five days with a lifetime budget of $5 per post..
Running multiple Facebook ads in each ad set is always a good idea. We recommend that you run 3 to 5 ads per ad set. This allows you to optimize your campaign, reduce your cost per acquisition, and keep your campaign running for a longer period of time before it burns out..
The recommended aspect ratio ranges from 9:16 to 16:9, with 9:16 being the best with link. JPG and PNG are the recommended image formats. Images with 20% or more text may increase the likelihood of delivery failure..
Yes, Facebook ads work because of their high level of audience targeting, platform popularity, and analytical insights. Brands can see a positive return on investment from Facebook ads through successful iteration and experimentation, combined with a good strategy..