In 2023, machine learning and AI will play a significant role in SEO. It is already utilized in a number of SEO-related activities, including keyword research, link building, and content optimization. Even material for artificial intelligence is currently in production.
The possibility of quality links from other websites is increased thanks to well-written content, which also enhances search engine ranks and visitors.
Due to the likelihood that social media and search engines will mix, SEO will likely continue to be around for a while. With an average of over 1.5 billion searches every day, Facebook has already started to do this, and Twitter has joined in cooperation with Google.
Replace search engine optimization with answer engine optimization.
The performance of your website in the four areas of technical, content, user experience, and mobile is what determines your site's ultimate SEO Score. A score is provided for each of the subcategories based on the aggregation of individual checks with various weightings.